Materi Mata Kuliah Perilaku Konsumen

Mohammad Fakhruddin, Mudzakkir (2011) Materi Mata Kuliah Perilaku Konsumen. [Teaching Resource] (Unpublished)

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1. Pendahuluan.ppt

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1.1 Manajer dan CB.ppt

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2. Involvement dan Persepsi.ppt

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3. Memory.ppt

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4. Motivasi.ppt

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5. Kepribadian dan Gaya Hidup.ppt

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6. Kepercayaan, Sikap dan Perilaku Konsumen.ppt

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7.8. Proses Pengambilan Keputusan Konsumen.ppt

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9. Perilaku Pasca Pembelian.ppt

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10. Komunikasi Persuasif.ppt

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11. Keluarga dan Kelompok Acuan.ppt

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12. Kebudayaan Internasional.ppt

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Item Type: Teaching Resource
Subjects: Manajemen dan Kewirausahaan
Divisions: Fakultas Ekonomika dan Bisnis > Manajemen
Depositing User: MOHAMMAD FAKHRUDDIN MUDZAKKIR
Date Deposited: 12 Jun 2016 02:39
Last Modified: 12 Jun 2016 02:39
URI: http://repository.unikama.ac.id/id/eprint/665

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