Nurdiana, Iva (2016) INNOVATION AND BUSINESS STRATEGIES TO ENHANCE FIRM PERFORMANCE:STUDY OF SMEs CLUSTER IN MALANG. In: International Conference On Education and Social Sciences (UK-ICESS), 9-10 Nopember 2016, Hotel Atria, Malang - Indonesia.

Nurdiana, Iva (2016) Faktor-faktor yang Membangun Kepercayaan Pelanggan Mobil LCGC. In: Seminar Nasional Hasil Penelitian dan Pengabdian Kepada Masyarakat LPPM, 1 Agustus 2016, Auditorium Universitas Kanjuruhan Malang.

Nurdiana, Iva (2015) The Influence of Brand Awareness on Brand Trust Through Brand Image. In: International Conference on Accounting, Business & Economics, 10-11 Desember 2015, Yogyakarta Indonesia.

Sarwoko, Endi and Nurdiana, Iva (2013) GENDER DIFFERENCES IN ENTREPRENEURIAL INTENTIONS. International Conference on Entrepreneurship and Business Management, 2. pp. 91-95. ISSN ISBN: 978-602-18994-0-3

Sarwoko, Endi and Nurdiana, Iva (2013) GENDER DIFFERENCES IN ENTREPRENEURIAL INTENTIONS. In: International Conference on Entrepreneurship and Business Management (ICEBM 2013), 21-22 Nopember 2013, Sanur - Bali.

Nurdiana, Iva (2012) Brand Equity, Kepuasan dan Loyalitas Pelanggan Sepeda Motor Honda di Kabupaten Malang. Jurnal Ekonomi Bisnis, 17 (1). pp. 57-66. ISSN 0853-7283

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